Samsung may sell more smartphones, but a new Apple ad claims that more people listen to music on their iPhones than any other phone.
The 60-second ad, which broke Thursday night, is a bit of a stylistic departure for the brand. The music is downbeat — even somber — the visuals are grainy, even a bit gritty. Images show people grooving to music on their iPhones while practicing their dance moves, studying and even coming out of the shower.
It’s not clear where Apple got its stat. The company recently claimed that 25 billion songs have been sold through its iTunes music store. However, there are other ways to listen to music on the device, including via apps like Spotify and Pandora.